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YouTube Video Ideas

70+ YouTube video ideas across tutorial, Shorts, vlog, review, and video-essay formats. CTR-optimised hooks with no AI filler. Reshuffle, copy, film.

  • Pull a fresh YouTube video idea when the editorial slot is empty.
  • Find tutorial / how-to ideas that compound watch time over years.
  • Brainstorm Shorts hooks for the discovery shelf.
  • Steal a vlog premise for a low-energy week.
  • Get a video-essay hook that wins subscribe rate per view.

8 fresh ideas

No ideas yet - pick a category.

Every idea is hand-picked from a curated catalog of 70+ entries. Click the copy icon next to any one to put it on your clipboard. Reshuffle as many times as you want - no signup, no API call, no data leaves your browser.

Full catalog: 70+ youtube video ideas grouped by category

Scan the full catalog when randomness isn't landing. Click any idea to copy it.

Tutorial / how-to

Search-driven evergreen videos that compound watch time over years.

  • How to set up [your tool stack] for [your workflow] from scratch in 2026

  • The 7-step process I use to [core skill] every week

  • Build a [project] in under 60 minutes - no code

  • How to write your first [thing] without overthinking it

  • 10 keyboard shortcuts every [role] should know

  • The fastest way to [common task] in [tool]

  • How to fix [common error / pain] in 3 clicks

  • Stop using [tool A] for this. Switch to [tool B].

  • How I cut my [task] time by 50% in 30 days

  • The exact workflow I use to ship [thing] every week

  • Master [skill] in 90 minutes (with project files)

  • How to read a [thing] without falling asleep

  • Three [tool] features nobody talks about

  • How to set up [thing] the right way the first time

  • From beginner to confident in [skill] in 7 steps

  • How to [outcome] without [common painful path]

Shorts

Vertical 60-second hooks for the Shorts shelf and discovery.

  • POV: you just got the email every [role] dreads. (60s)

  • I tried [popular thing] for 30 days. Verdict in 60 seconds.

  • The 30-second test that tells if your [thing] is good

  • Stop doing this in [tool]. Do this instead.

  • Three signs your [client / employer] is about to ghost you

  • I removed three habits this week. Here's what happened.

  • "Wait, you can do that?" Yes. Here's how.

  • Watch me write a [thing] in real time

  • The cheapest mistake to fix in your [thing] today

  • Why your [thing] looks worse than other people's

  • I A/B tested two [things]. The winner surprised me.

  • If you're under 30 and doing [niche], you need to hear this

  • Save this if you're about to start [thing]

  • "Just be authentic" is bad advice. Here's what works.

  • Three apps that earned a permanent home-screen spot

  • The 15-second exercise that fixed my [pain]

Vlog / day-in-life

Personal-narrative videos that build retention with returning viewers.

  • A week in the life of a [role] in [city]

  • What I do between meetings (the unedited version)

  • I worked from a [coffee shop / library / coworking] for a week

  • Morning routine of a [role] - what actually works in 2026

  • What I bought, used, and returned this month

  • Setting up my new [home / desk / studio]

  • How I unwind after a brutal week

  • Day in the life: solo founder edition

  • I tried [niche routine] for 30 days

  • Behind the scenes of shipping a [product / launch / feature]

  • What a research day actually looks like

  • I rebuilt my workspace from scratch. Here's the new setup.

Review / comparison

High-CTR product / tool / process breakdowns.

  • [Tool A] vs [Tool B] vs [Tool C]: which one in 2026?

  • I used [popular tool] for a year. Honest review.

  • Is [thing] worth the hype? 30-day test.

  • Best [thing] under $50 in 2026

  • I bought every [thing] in [category]. Ranked.

  • Don't buy [popular thing]. Here's why.

  • [Tool] review: 90 days in

  • 5 alternatives to [popular thing]

  • Which [thing] should you actually use?

  • Comparing [3 things]: which one for which job

  • I wasted $200 on [thing]. Here's what I learned.

  • The cheapest [thing] that punches above its price

  • Why I switched from [A] to [B] (and back)

  • Three [things] I'd buy again. One I wouldn't.

Video essay

Long-form opinion videos that win subscribe rate per view.

  • Why [niche] is broken (and what would fix it)

  • The slow death of [thing in your industry]

  • Nobody's talking about [topic] - here's why they should

  • How [thing] became [different thing] in 5 years

  • The economics of [your niche]: who actually wins

  • What [famous person] gets right about [niche]

  • [Industry] in 2030: predictions and counter-takes

  • The case against [popular practice]

  • Why every [niche] account looks the same now

  • The hidden costs of [common path]

  • I changed my mind about [thing]. Here's why.

  • [Concept] explained for people outside [your niche]

70+ YouTube video ideas across the five formats that compound differently

YouTube doesn't reward format diversity for its own sake - it rewards the right format for the goal. Tutorials compound watch time over years through search. Shorts drive subscriber acquisition. Vlogs retain returning viewers. Reviews carry the highest CTR. Video essays win subscribe rate per view. This catalog covers all five with 70+ hand-picked ideas you can shoot this week, no AI filler, no "day in my life" placeholder duplicates.

What each YouTube format is actually for

  • Tutorial / how-to - search-driven, evergreen. The 30-month-old tutorial is still earning views. Optimise for search-intent titles.
  • Shorts - discovery-driven. Subscriber acquisition tool. Lower retention but reaches non-followers.
  • Vlog - retention. Won't go viral; builds returning-viewer habit.
  • Review / comparison - highest CTR. People click to settle a buying decision.
  • Video essay - subscribe rate per view. Lower volume, higher conversion.

Working the generator

  1. Pick the YouTube format. Tutorial for evergreen search-driven views, Shorts for FYP-style discovery, vlog for retention, review for high-CTR product content, video essay for subscribe rate.
  2. Reshuffle 8 ideas at a time. Each tap returns 8 random ideas from the active format. 70+ entries, hand-picked.
  3. Adapt to your niche. Most ideas have [your role] / [your niche] placeholders so they port across creator types.
  4. Title with the hook front-loaded. YouTube CTR-ranks by the first 60 characters of the title. Pull the strongest line from the idea into position 1.

A weekly cadence that earns watch time without burning out

  • 1 long-form per week + 2-3 Shorts is the sustainable cadence for solo creators.
  • Title with the hook in the first 60 characters - YouTube CTR-ranks the title prefix.
  • Tutorials over reviews for new channels - tutorial searches compound; reviews need an audience already on the niche.
  • Don't Shorts-only. Subscriber acquisition without watch hours can't monetise.
  • Repurpose long-form into Shorts - the best moment from a 12-min essay becomes a Short two weeks later.

Frequently asked questions

How is a tutorial different from a video essay on YouTube?

Tutorials are search-driven: people land via "how to do X" queries, watch the steps, leave. They compound views over years. Video essays are discovery-driven: viewers find them via the home feed or related videos, watch for the argument, and subscribe at higher rates. Different optimisations.

Should I do Shorts or long-form videos?

Both. Shorts drive subscriber acquisition (high reach, low retention); long-form drives watch hours (high retention, lower reach). The best 2026 channels mix 60% long-form, 40% Shorts. Shorts-only channels struggle to monetise.

Why are most ideas in [your niche] brackets?

Portability. A finance channel, fitness channel, tech channel, and food channel can all use "The 7-step process I use for [core skill]" - just swap the bracket. Saves you from skipping ideas that look niche-locked.

How do I title these for max CTR?

Front-load the hook (YouTube ranks the first 60 characters), keep titles under 70 characters, and add a number when honest ("7 steps", "90 minutes"). Avoid clickbait that the video can't deliver - audience-retention hits harder than weak CTR.

Are these ideas AI-generated?

No - hand-picked. AI converges on the same 20 ideas across every YouTube tool because it samples the same training data. We curate by format and prune duplicates manually.

How often should I post?

1 long-form per week + 2-3 Shorts is the sustainable cadence for solo creators. More than that and either quality or burnout becomes the constraint. Less than weekly and the algorithm down-weights your channel for inactivity.

YouTube Video Ideas: 70+ YouTube video ideas across 5 formats - tutorial, shorts, vlog, review, video essay. Reshuffle, copy, shoot.
YouTube Video Ideas - a free SocialCRM tool. Share the card or copy the link below.
Maintained by the SocialCRM team · Last audited Version 1.0.0

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